Anytime Fitness
Media Proven to Move Bodies

Challenge
How can Anytime Fitness increase awareness and consideration throughout their January campaign?
Solution
By testing Kargo’s performance-optimized Spotlight offering. High-impact, perfectly timed impressions delivered both benchmark-beating media metrics and outstanding brand lift results.
The Results
TBD supporting copy?
Lift in Awareness vs. Upwave norms 2025
Lift in Consideration vs. Upwave norms 2025
